Mad World

Mad World: Who's Got the Right Idea?

For the past several Mad World discussions, we’ve looked at ad campaigns that are somewhat lacking when it comes to progressive gender politics. It seems high time, then, that we highlight advertising that gets it right where gender is concerned. The only... Read more »

Mad World: Too Cool for School

OK, we are all pretty up on the concept of advertising at this point. Not to say that ads don’t have an effect on us (they do), but when it comes to the reasoning behind most ad campaigns, we savvy media consumers are hip to what’s going on. They’re trying to sell us something.... Read more »

Mad World: The Axe Effect

Well, our Mad World discussion blog is in its third week now, and we just couldn’t hold off any longer: It’s time to talk about Axe. Read more »

Mad World: Mad Man George Lois

Few people embody the tough questions raised by the advertising industry like George Lois. A brilliant innovator who is responsible for countless iconic (and... Read more »

Mad World: Who's afraid of (being) the big bad feminist?

First things first: All of us at Bitch HQ are bursting with excitement because the folks at Oregon Humanities have awarded us a grant to explore the intersections of advertising, feminism, and media literacy. This virtual symposium is called “Mad World:... Read more »