HaskinsWatch: Erin Gibson's "Modern Lady"

HaskinsWatch (TM): bringing you Sarah Haskins news whenever there is any. There's been a gaping lady-hole (i.e. lack of coverage of women) on CurrentTV's infoMania since Sarah Haskins stopped making "Target Women", but now that lady-... Read more »

Mad World: Compromising Positions

Mad World fans, take note! In cooperation with PSU's Women, Gender, & Sexuality Studies Department, we're hosting a Mad World intergenerational community forum! Compromising Positions: Race and Sex in Advertising, A Mad World Intergenerational Community Forum June 1, 2010 / 6:30pm Portland... Read more »

Mad World: Workin' at the Pink Wash

Perhaps you have heard of KFC’s “Buckets for the Cure” campaign. The idea is, every time you buy a pink bucket of fried chicken from the chain, 50 cents is donated to the... Read more »

Raising Trouble: Worst Toy of the Year?

Vote for worst toy of the year! Read more »

Mad World: Console-ing Passions Popaganda!

To bring you this week’s installment in our Mad World series, Bitch went on-location to Console-ing Passions, an international conference on media and feminism. We figured that with big questions like, “How... Read more »

Mad World: Fembots, Advertising and Male Fantasy

Advertisers are tapping into some of the most misogynistic male fantasies when they use futuristic fembots to convince men to buy their products. They are selling a fantasy of control by turning women into obedient, mute, homemaking, sex slaves. Read more »

Raising Trouble: It's Natural

When it comes to gender, members of the media just LOVE reporting with breathless astonishment on research that appears to reinforce conventional wisdom. Sometimes it takes a certain amount of squishing to make it fit said conventional wisdom; cf. coverage of just about every study on daycare's... Read more »

CLEAN PURE SOFT FRESH: A Whole New World of Vagina Spray

Ladies and... ladies, welcome to the wonderful, bewildering world of eco-chic vagina cleaner feminine care products. Canadian company I Love My Muff offers products that are good for the environment, possibly but probably not that bad for you, definitely unnecessary AND, as an added bonus, with a... Read more »

Mad World: We Got Game, But Our Ads Don't

When it comes to women and sports, we’ve got a long way to go before we reach the promised land of gender equity. Still, when you consider that Title IX just passed in 1972 and that we’ve got some seriously... Read more »

Mad World: Who's Got the Right Idea?

For the past several Mad World discussions, we’ve looked at ad campaigns that are somewhat lacking when it comes to progressive gender politics. It seems high time, then, that we highlight advertising that gets it right where gender is concerned. The only... Read more »


The Forgotten History of the Women Who Shaped Modern Advertising

It's easy to dismiss advertising as an anti-feminist industry. Read more »